Updated On
08/25/08 at 12:02PM
NJ developers try to burnish cities' image
Trenton, N.J.
Developers in Jersey City, Trenton and Newark are trying to get rid of the cities' bad reputations to bring in residents. To draw people to Newark, Cogswell Realty Group put pro-Newark ads on coffee cup sleeves for commuters at Penn Station, and installed safety-enhancing lighting at the exterior of its rental building, Eleven80. Michael Goldstein of HHG Development Associates created a Web site for Trenton, hiddentrenton.com, highlighting the area's restaurants, recreation and ambiance.
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Comments
Anonymous
It probably doesn't help Newark that its not uncommon to get mugged in the "safe" places. Like Broad Street station, at rush hour, with a train at the platform. Or while crossing the street between Rutgers and NJIT. Until Newark is actually safe, convincing people it is will be pretty hard.
Comment #1 Posted By: Anonymous 08/25/08
Anonymous
The biggest problem with NJ is it's reputation of having corrupt politicians. Who wants to move to a state like that? If they could ever eliminate that perception I think the other perceived issues (like pollution etc) would be overlooked and the state would be seen as a great place to live with amazing schools.
Comment #2 Posted By: Anonymous 08/25/08
Anonymous
I use Broad Street station on a regular basis and (as eerie as it can be at night) for anyone to just imply that it's 'common' to get robbed there simply doesn't frequent the area.
They will probably say they know 'a friend, or they had a cousin who got robbed there' etc.
Comment #3 Posted By: Anonymous 08/25/08
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